EXALINE provides an online platform for Vietnameses Highshool students to study, take exam and connecting with teachers.
All credit goes to: Bracom Agency
EXALINE mission's is providing a more effective and economical way for the students to study and take sample exams. Further more, this is an online platform which helps students, teachers and parents connect and sharing their valuable experience together.
So I have to create a logo that can represent all three different target audience above. Typography logo is the best option - easy to read and contains an unique mark to be easily remembered. I create this logo based on the "check mark symbol" and "a pencil".
“When designing for a brand, always keep the client's customers in mind.”
Many beginner designers I know (or have conversations with) sometimes forget about the "target audience". Always ask yourself this question: What do the customers of my client will think or feel when they see this logo?
In the end, it is the customers that will actually buy or use the product of your clients.
So yeah, please take serious time to research and study more about the "target audience".
Photography style
When it comes to branding design, especially if the brand requires to use lots of images, it is essential to consult your client to follow the Photography guideline.
Buttons guideline
Yes, of course, don't forget these "buttons" when doing branding for Website platform.
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